The Re-Jute Rug Cover is built with UV-resistance in mind, but prolonged exposure to the sun will cause fading over time.
To minimize fading on your Rug Cover, keep it in a semi- or fully-covered area, clean it on a regular basis, and bring it indoors for the winter season.
Please note that your rug’s ability to resist fading will depend on many local factors, including the amount and intensity of sunlight, temperature, humidity, altitude, and more.